REImagined 2017 Art Show

Taking place 26 June – 1 July

Recognising the importance of self-expression through putting pen to paper, BIC has teamed up with Graphic Designer, Robert John, to embark on a unique art project, utilising brand new BIC® Intensity® writing felt pens.

‘What I See When I Look At’ is an artistic endeavour like no other. The personal meaning behind the project was born out of inspiration from Robert’s father who lived with Parkinson’s for many years before he passed away. As a result of his dementia, Robert’s father began seeing things which were not visible to us, yet they were very real to him – he could see these things, smell them, even touch and feel them. This made Robert think about what our concepts of reality are and what we choose to see, hence ‘What I See When I Look At’ was born.

Encouraging people to release their inner child and let their imagination roam free, this artistic revolution enables emerging artists to re-imagine everyday objects by giving them the freedom to transform the ordinary into something that is truly exquisite with help from the 11 vibrant and vivid colours of Intensity® writing felt pens. Whether that’s transforming an image of an overhanging street lamp into a wilting flower or an industrial tower into the much beloved Iron Giant character, with ‘What I See When I Look At’, the creative boundaries are limitless.

Following the success of the 2016 show, which displayed these unique pieces of artwork, Robert will be hosting the RE:Imagined Art Show 2017 at Store Street Gallery in London from 26th June to 1st July. Thanks to BIC’s financial sponsorship and product donation, this year’s show will see an increased roster of 15 emerging artists who will be producing a variety of creations, ranging from illustrations, sculptures and fine art to photography and animations. Each piece will ask questions about how we visualise the world around us. In addition, some of the artists will be delivering workshops and a Q&A session, aiming to increase the interaction with attendees. Tying in with BIC’s ambition to inspire creativity from a young age, two primary schools will also be attending the event to gain some artistic inspiration and awareness about Parkinson’s. All profits from art sales at the show will be donated to Parkinson’s UK.

For further information please visit our Facebook page

https://www.facebook.com/events/682700705253683
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